The Politics of Postmodernism
LINDA HUTCHEON
Contents
General editor’s preface vii
Acknowledgements ix
1 Representing the postmodern 1
What is postmodernism? 1
Representation and its politics 2
Whose postmodernism? 11
Postmodernity, postmodernism, and modernism 23
2 Postmodernist representation 31
De-naturalizing the natural 31
Photographic discourse 43
Telling stories: fiction and history 47
3 Re-presenting the past 62
‘Total history’ de-totalized
vi The Politics of Postmodernism
Knowing the past in the present 70
The archive as text 79
4 The politics of parody 93
Parodic postmodern representation 93
Double-coded politics 101
Postmodern film? 107
5 Text/image border tensions 118
The paradoxes of photography 118
The ideological arena of photo-graphy 124
The politics of address 134
6 Postmodernism and feminisms 141
Politicizing desire 142
Feminist postmodernist parody 151
The private and the public 160
Concluding note: some directed reading 169
Bibliography 171
Index 189
General editor’s preface
How can we recognise or deal with the new? Any equipment we bring to the
task will have been designed to engage with the old: it will look for and
identify extensions and developments of what we already know. To some
degree the unprecedented will always be unthinkable.
The New Accents series has made its own wary negotiation around that
paradox, turning it, over the years, into the central concern of a continuing
project. We are obliged, of course, to be bold. Change is our proclaimed
business, innovation our announced quarry, the accents of the future the
language in which we deal. So we have sought, and still seek, to confront and
respond to those developments in literary studies that seem crucial aspects
of the tidal waves of transformation that continue to sweep across our
culture. Areas such as structuralism, post-structuralism, feminism, marxism,
semiotics, subculture, deconstruction, dialogism, postmodernism, and the
new attention to the nature and modes of language, politics and way of life
that these bring, have already been the primary concern of a large number of
our volumes. Their ‘nuts and bolts’ exposition of the issues at stake in new
ways of writing texts and new ways of reading them has proved an effective
stratagem against perplexity.
But the question of what ‘texts’ are or may be has also become more and
more complex. It is not just the impact of the electronic modes of commu
viii The Politics of Postmodernism
nication, such as computer networks and data banks, that has forced us to
revise our sense of the sort of material to which the process called ‘reading’
may apply. Satellite television and supersonic travel have eroded the traditional
capacities of time and space to confirm prejudice, reinforce ignorance,
and conceal significant difference. Ways of life and cultural practices of
which we had barely heard can now be set compellingly beside – can even
confront – our own. The effect is to make us ponder the culture we have
inherited; to see it, perhaps for the first time, as an intricate, continuing
construction. And that means that we can also begin to see, and to question,
those arrangements of foregrounding and backgrounding, of stressing and
repressing, of placing at the centre and of restricting to the periphery, that
give our own way of life its distinctive character.
Small wonder if, nowadays, we frequently find ourselves at the boundaries
of the precedented and at the limit of the thinkable: peering into an
abyss out of which there begin to lurch awkwardly-formed monsters with
unaccountable – yet unavoidable – demands on our attention. These may
involve unnerving styles of narrative, unsettling notions of ‘history’,
unphilosophical ideas about ‘philosophy’, even un-childish views of ‘comics’,
to say nothing of a host of barely respectable activities for which we
have no reassuring names.
In this situation, straightforward elucidation, careful unpicking, informative
bibliographies, can offer positive help, and each New Accents volume
will continue to include these. But if the project of closely scrutinising the
new remains nonetheless a disconcerting one, there are still overwhelming
reasons for giving it all the consideration we can muster. The unthinkable,
after all, is that which covertly shapes our thoughts.
TERENCE HAWKES
Acknowledgements
This book should probably be entitled Re-presenting Postmodernism, for it
literally presents once again certain core notions about the postmodern that
I first developed in different contexts and with a different focus in two
earlier studies – A Poetics of Postmodernism: History, Theory, Fiction (1988)
and The Canadian Postmodern: A Study of Contemporary English–Canadian
Fiction (1988). But what was missing from both these books is the
subject of this one: that is, a general introductory overview of both
postmodernism and its politics and an investigation of their challenges to
the notion of representation in the verbal and visual arts.
In the other books, I always thanked my spouse, Michael Hutcheon,
last, but this time my debt to him must be acknowledged from the start, for
he is in a very real sense responsible for this work: his talent as a photographer
and his abiding interest in photography as an art form and a semiotic
practice provide the background for this entire book. In addition, his continued
support and enthusiasm, his critical acumen and his fine sense of humor
and his aequinimitas have never been more welcome. To him therefore go
my deepest gratitude and affection.
Because of the cumulative nature of this study, I feel I ought also to thank
once again all those I have already mentioned by name in the first two books
– all those colleagues, students, and friends, all those artists, critics, and
x The Politics of Postmodernism
theorists who have contributed to my understanding of postmodernism and
to the sheer enjoyment I have experienced working on these projects. I hope
they will accept one more time my thanks, this time collectively.
A special debt is owed to Terry Hawkes whose idea this book was and
whose wit, warmth, and wisdom make him the fine editor and critic he is. To
Janice Price, as always, my sincerest thanks for her unfailing confidence and
friendship. Finally I must express my gratitude to the Isaac Walton Killam
Foundation of the Canada Council whose Research Fellowship (1986–8)
enabled this and the other books to be written: the generosity and faith the
foundation shows toward its fellows makes scholarly work particularly
rewarding.
Some of the ideas in this book have appeared elsewhere in print, though
usually with a very different focus, depending on the occasion and the state
of development of the ideas at the time of writing. I would like to thank the
editors and publishers of the following journals and collections of essays for
their support of work in progress: Texte; Signature: A Journal of Theory
and Canadian Literature; Style (special issue editor: Mieke Bal); Canadian
Review of Comparative Literature (special issue editor: Alain Goldschlager);
Quarterly Review of Film and Video (ed. Ronald Gottesman); Bulletin of the
Humanities Institute at Stony Brook (ed. E. Ann Kaplan); Postmodernism
(ed. Hans Bertens, London: Macmillan); Intertextuality (ed. Heinrich F. Plett,
Berlin and New York: Walter de Gruyter).
Special thanks go to the early audiences who helped me refine these ideas
through their acute and discerning responses and to those who invited me to
speak at their conferences or universities: SUNY-Stony Brook (E. Ann
Kaplan); University of Western Ontario (Martin Kreiswirth); Queen’s
University (Clive Thomson); Toronto Semiotic Circle (Ian Lancashire);
Victoria College (Barbara Havercroft) and University College (Hans de
Groot), University of Toronto; International Summer Institute for Semiotic
and Structural Studies (Paul Bouissac); McMaster University (Nina
Kolesnikoff); American Comparative Literature Association (Daniel Javitch).
Representing the postmodern
What is postmodernism?
Few words are more used and abused in discussions of contemporary culture
than the word ‘postmodernism.’ As a result, any attempt to define the word
will necessarily and simultaneously have both positive and negative
dimensions. It will aim to say what postmodernism is but at the same time it
will have to say what it is not. Perhaps this is an appropriate condition, for
postmodernism is a phenomenon whose mode is resolutely contradictory as
well as unavoidably political.
Postmodernism manifests itself in many fields of cultural endeavor –
architecture, literature, photography, film, painting, video, dance, music,
and elsewhere. In general terms it takes the form of self-conscious, selfcontradictory,
self-undermining statement. It is rather like saying something
whilst at the same time putting inverted commas around what is being said.
The effect is to highlight, or ‘highlight,’ and to subvert, or ‘subvert,’ and the
mode is therefore a ‘knowing’ and an ironic – or even ‘ironic’ – one.
Postmodernism’s distinctive character lies in this kind of wholesale
‘nudging’ commitment to doubleness, or duplicity. In many ways it is an
2 The Politics of Postmodernism
even-handed process because postmodernism ultimately manages to install
and reinforce as much as undermine and subvert the conventions and
presuppositions it appears to challenge. Nevertheless, it seems reasonable to
say that the postmodern’s initial concern is to de-naturalize some of the
dominant features of our way of life; to point out that those entities that we
unthinkingly experience as ‘natural’ (they might even include capitalism,
patriarchy, liberal humanism) are in fact ‘cultural’; made by us, not given to
us. Even nature, postmodernism might point out, doesn’t grow on trees.
This kind of definition may seem to run counter to the majority of those
discussed in the opening chapter of this book. But its roots lie in the sphere
in which the term ‘postmodern’ first found general usage: architecture. And
there we find a further contradiction. It is one which juxtaposes and gives
equal value to the self-reflexive and the historically grounded: to that which
is inward-directed and belongs to the world of art (such as parody) and that
which is outward-directed and belongs to ‘real life’ (such as history). The
tension between these apparent opposites finally defines the paradoxically
worldly texts of postmodernism. And it sparks, just as powerfully, their no
less real, if ultimately compromised politics. Indeed it is their compromised
stance which makes those politics recognizable and familiar to us. After all,
their mode – that of complicitous critique – is for the most part our own.
Representation and its politics
A decade or so ago a German writer stated: ‘I cannot keep politics out of the
question of post-modernism’ (Muller 1979: 58). Nor should he. The
intervening years have shown that politics and postmodernism have made
curious, if inevitable, bedfellows. For one thing, the debates on the definition
and evaluation of the postmodern have been conducted largely in political –
and negative – terms: primarily neoconservative (Newman 1985; Kramer
1982) and neoMarxist (Eagleton 1985; Jameson 1983, 1984a). Others on the
left (Caute 1972; Russell 1985) have seen, instead, its radical political
potential, if not actuality, while feminist artists and theorists haveresisted the
Representing the postmodern 3
incorporation of their work into postmodernism for fear of recuperation and
the attendant de-fusing of their own political agendas.
While these debates will not be the main focus of this study, they do form
its unavoidable background. This is not so much a book about the
representation of politics as aninvestigation of what postmodern theorist and
photographer Victor Burgin calls the ‘politics of representation’ (Burgin
1986b: 85). Roland Barthes once claimed that it is impossible to represent
the political, for it resists all mimetic copying. Rather, he said, ‘where
politics begins is where imitation ceases’ (Barthes 1977b: 154). And this is
where the self-reflexive, parodic art of the postmodern comes in, underlining
in its ironic way the realization that all cultural forms of representation –
literary, visual, aural – in high art or the mass media are ideologically
grounded, that they cannot avoid involvement with social and political
relations and apparatuses (Burgin 1986b: 55).
In saying this, I realize that I am going against a dominant trend in
contemporary criticism that asserts that the postmodern is disqualified from
political involvement because of its narcissistic and ironic appropriation of
existing images and stories and its seemingly limited accessibility – to those
who recognize the sources of parodic appropriation and understand the
theory that motivates it. But, what this study of the forms and politics of
postmodern representation aims to show is that such a stand is probably
politically naive and, in fact, quite impossible to take in the light of the actual
art of postmodernism. Postmodern art cannot but be political, at least in the
sense that its representations – its images and stories – are anything but
neutral, however ‘aestheticized’ they may appear to be in their parodic selfreflexivity.
While the postmodern has no effective theory of agency that
enables a move into political action, it does work to turn its inevitable
ideological grounding into a site of de-naturalizing critique. To adapt
Barthes’s general notion of the ‘doxa’ as public opinion or the ‘Voice of
Nature’ and consensus (Barthes 1977b: 47), postmodernism works to ‘dedoxify’
our cultural representations and their undeniable political import.
Umberto Eco has written that he considers postmodern ‘the orientation of
anyone who has learned the lesson of Foucault, i.e., that power is not
something unitary that exists outside us’ (in Rosso 1983: 4). He might well
4 The Politics of Postmodernism
have added to this, as others have, the lessons learned from Derrida about
textuality and deferral, or from Vattimo and Lyotard about intellectual
mastery and its limits. In other words, it is difficult to separate the ‘dedoxifying’
impulse of postmodern art and culture from the deconstructing
impulse of what we have labelled poststructuralist theory. A symptom of this
inseparability can be seen in the way in which postmodern artists and critics
speak about their ‘discourses’ – by which they mean to signal the
inescapably political contexts in which they speak and work. When
discourse is defned as the ‘system of relations between parties engaged in
communicative activity’ (Sekula 1982: 84), it points to politically uninnocent
things – like the expectation of shared meaning – and it does so
within a dynamic social context that acknowledges the inevitability of the
existence of power relations in any social relations. As one postmodern
theorist has put it: ‘Postmodern aesthetic experimentation should be viewed
as having an irreducible political dimension. It is inextricably bound up with
a critique of domination’ (Wellbery 1985: 235).
Yet, it must be admitted from the start that this is a strange kind of critique,
one bound up, too, with its own complicity with power and domination, one
that acknowledges that it cannot escape implication in that which it
nevertheless still wants to analyze and maybe even undermine. The
ambiguities of this kind of position are translated into both the content and
the form of postmodern art, which thus at once purveys and challenges
ideology – but always self-consciously. The untraditional ‘political’ novels
of Gunter Grass, E.L. Doctorow, or any number of Latin American writers
today are good examples. So too is Nigel Williams’s Star Turn in which we
find a simultaneous inscription and ‘de-doxification’ of both bourgeois and
Marxist notions of class. The working-class narrator, Amos Barking, likes to
hide his class origins: he goes by the name of Henry Swansea at work (in the
wartime Ministry of Information). The novel takes place in 1945, however,
a year in which, as Amos ironically notes, ‘all working-class people are
alleged to beheroes (perhaps because they are being killed in extremely large
numbers)’ (Williams 1985: 15).
This novel never lets its readers forget the issue of class; it never lets us
avoid the (often unacknowledged) class assumptions we might possess.
Representing the postmodern 5
While a number of historical personages – Marcel Proust, Douglas Haig,
Sigmund Freud – are presented as (acceptably) mad (thanks to their
protective class identities), Amos announces:
Difficult as it may seem to you, dear reader, there are probably still people
out there in the East End of London quite unaware that, when worn down
by the problems of the world, a quick and simple solution is often to lie on
a couch and talk about one’s mother to a highly qualified stranger. In 1927
in the Whitechapel area, if you allowed the world to get you down, you
tended to go and jump under a bus – still a popular option for members of
the working class foolish enough to opt for neurosis.
(Williams 1985: 203)
But what is most obviously postmodern about the politics of this novel’s
mode of representation is that it does not stop at an analysis of class
difference: race is shown to enter into complicity with class on both the
formal and the thematic levels of the novel. The plot action revolves around
Isaac Rabinowitz, the Jewish boy who wants to be known as Tom Shadbolt,
all-English lad, and who ends up (ironically and tragically) as a stand-in
look-alike for the fascist and racist Oswald Mosley. Not only are fiction and
history mixed here in what I will argue to be a typically postmodern way, but
class and race and nationality as well. Difference and ex-centricity replace
homogeneity and centrality as the foci of postmodern social analysis. But
even this focus on the ‘marginal’ gets called into question in this selfundercutting
novel.
Amos calls England a ‘complacent, marginal little kingdom’ (Williams
1985: 17) and its marginality and complacency mirror his own: he witnesses
the First World War from the sidelines; he meets D.H. Lawrence, Marcel
Proust, Virginia Woolf, Freud, Churchill, Goebbels, Lord Haw Haw
(William Joyce), but somehow always remains peripheral to history.
Fittingly, he spends the Second World War at home cynically writing
propaganda. When he is forced to witness the firebombing of Dresden, his
first reaction, not surprisingly, is evasion:
6 The Politics of Postmodernism
Don’t think just because I’m British, Anglo-Saxon and the rest of it that I
am party to allthat. I’m notresponsible for English history,thank you very
much. I don’t actually like very much in this rotten little island, including,
as it happens, the present war.
(Williams 1985: 304–5)
Itis his German Jewish boss, however, who refuses to let him avoid public
responsibility, attacking him for feeling he has the liberty (and luxury) in a
democracy to decide what is true and what is not (such as the concentration
camps). He derides Amos’s contempt of history and tries to show him the real
pain and atrocity of war: ‘You’re a typical Englishman. . . . You’ve a
marvellous talent for hypocrisy. You have a way with language that spells
away your true feelings’ (Williams 1985: 306). The overt self-consciousness
about language and (hi)story-writing in the novel is tied directly to the
political, as Amos is taught that ‘[y]ou can’t hide behind your country and
abuse it at the same time, any more than you can dodge history’ (307). And
not dodging history would mean taking into account class, race, gender, and
nationality. It would mean de-naturalizing English social assumptions about
each.
This is the kind of novel – both historical and self-reflexive – that enacts
yet another of the ambiguities of the postmodern position. This paradoxical
mixing of seeming opposites often results in its representations – be they
fictive or historical – being offered as overtly politicized, as inevitably
ideological. The conceptual grounding of such a postmodern view of the
politics of representation can be found in many theories today. In fact there
exists a journal, boundary 2, which clearly sees theory, postmodernism, and
politics as being at the very heart of its agenda. However, the single most
influential theoretical statement on the topic might well be Louis Althusser’s
much cited notion of ideology both as a system of representation and as a
necessary and unavoidable part of every social totality (Althusser 1969:
231–2). Both points are important to any discussion of postmodernism and,
indeed, inform the theoretical orientation of this book.
While it may indeed be the case that criticism in the literary and visual arts
has traditionally been based on foundations that are expressive (artist
Representing the postmodern 7
oriented), mimetic (world-imitative), or formalist (art as object), the impact
of feminist, gay, Marxist, black, postcolonial, and poststructuralist theory
has meant the addition of something else to these historical foundations and
has effected a kind of merger of their concerns, but now with a new focus: the
investigation of the social and ideological production of meaning. From this
perspective what we call ‘culture’ is seen as the effect of representations, not
their source. Yet, from another point of view, western capitalist culture has
also shown an amazing power to normalize (or ‘doxify’) signs and images,
however disparate (or contesting) they may be. The work of Jean-Francois
Lyotard and Jean Baudrillard has zeroed in on the socio-economics of our
production and reproduction of signs. These studies have been influential in
our understanding of postmodern culture. But it is specifically the politics of
postmodern representation – the ideological values and interests that inform
any representation – that will be the main focus of this book.
Underlying this notion of a postmodern process of cultural ‘dedoxification’
is a theoretical position that seems to assert that we can only
know the world through ‘a network of socially established meaning systems,
the discourses of our culture’ (Russell 1980: 183). And indeed I have chosen
to concentratehere ontwo art forms which most self-consciously foreground
precisely this awareness of the discursive and signifying nature of cultural
knowledge and they do so by raising the question of the supposed
transparency of representation. These are fiction and photography, the two
forms whose histories are firmly rooted in realist representation but which,
since their reinterpretation in modernist formalist terms, are now in a
position to confront both their documentary and formal impulses. This is the
confrontation that I shall be calling postmodernist: where documentary
historical actuality meets formalist self-reflexivity and parody. At this
conjuncture, a study of representation becomes, not a study of mimetic
mirroring or subjective projecting, but an exploration of the way in which
narratives and images structure how we see ourselves and how we construct
our notions of self, in the present and in the past.
Of course, the postmodern return both to figuration in painting and to
narrative in avant-garde film has had an important impact on the question of
representation in photography and fiction in recent years. Feminist theory
8 The Politics of Postmodernism
and practice have also problematized the same issue, pointing to the
construction of gender as both the effect and the ‘excess’ of representation
(de Lauretis 1987: 3). Less obvious, perhaps, but just as significant to
postmodernism have been the current debates about the nature and politics
of representation in history-writing (LaCapra 1985, 1987; White 1973,
1978b, 1987). Of course many other factors must be taken into account, but
generally speaking, the postmodern appears to coincide with a general
cultural awareness of the existence and power of systems of representation
which do not reflect society so much as grant meaning and value within a
particular society.
However, if we believe current social scientific theory, there is a paradox
involved in this awareness. On the one hand, there is a sense that we can never
get out from under the weight of a long tradition of visual and narrative
representations and, on the other hand, we also seem to be losing faith in both
the inexhaustibility and the power of those existing representations. And
parody is often the postmodern form this particular paradox takes. By both
using and ironically abusing general conventions and specific forms of
representation, postmodern art works to de-naturalize them, giving what
Rosalind Krauss has called the strange sense of ‘loosening the glue by which
labels used to adhere to the products of convention’ (Krauss 1979: 121). I am
not referring here to the kind of ahistorical kitsch seen in some New York or
Toronto restaurants or at Disneyland; rather, the postmodern parody in the
work of Salman Rushdie or Angela Carter or Manuel Puig has become one
of the means by which culture deals with both its social concerns and its
aesthetic needs – and the two are not unrelated.
A slight detour is in order before proceeding, because I do not want to give
the impression that representation is not problematized by other forms of
postmodern art. As the next section will show, I want to model
postmodernism in general on the example of postmodern architecture, where
it is not just the representation of the historical past of architectural styles that
gets de-naturalized, but also, e.g. in the work of Lars Lerup, even the
representational notions of ‘house’ and the (North American) economic and
social structures that engender them. Those social concerns and aesthetic
needs once again come together in an interrogation of the ideology of the
Representing the postmodern 9
stable family unit and of the ‘built as the vehicle of referentiality’ (Lerup
1987: 99).
Much has been written about postmodernism in architecture (see
bibliography entries on Jencks and Portoghesi) and of course the term
‘postmodern’ itself has been extended to cover most other art forms, as
shown best by Stanley Trachtenberg’s useful anthology of studies, The
Postmodern Moment: A Handbook of Contemporary Innovation in the Arts.
In some art forms, such as film, the word postmodern is often restricted to
avant-garde production. But, given the relative inaccessibility of such films
for general viewing, perhaps we should not ignore those commercial films
that are nevertheless quite deconstructive, quite parodic yet historically
grounded – films like Zelig, The Mozart Brothers, or Marlene – for they
could be said to illustrate just as well the paradox of postmodern
complicitous critique. This is not to deny that feminist avant-garde film, in
particular, is not equally (or more) parodically contesting. We need only
think of the miming of Kleist’s play in Peter Wollen and Laura Mulvey’s
Penthesilea or Sally Potter’s retelling of La Boheme in her Thriller. This is
simply a plea to widen the scope of the term postmodernism in film studies,
in order to include, for instance, the sorts of things which (under the
influence, perhaps, of performance art) are considered postmodern in dance:
‘irony, playfulness, historical reference, the use of vernacular materials, the
continuity of cultures, an interest in process over product, breakdowns of
boundaries between art forms and between art and life, and new relationships
between artist and audience’ (Banes 1985: 82).
(See chapter 4.)
‘Postmodern’ is a term that is not used very often in music criticism, yet
there are analogies between postmodern architecture or dance and
contemporary music: in music too we find a stress on communication with
the audience through simple repetitive harmonies (offered in complex
rhythmic forms) in the work of Phil Glass or through a parodic return to
tonality and to the past of music, not as a source of embarrassment or
inspiration, but with ironic distance, as in the work of Lukas Foss or Luciano
Berio. What I shall argue to be typically postmodern genre-boundary
crossings can also be found in music: Phil Glass’s The Photographer is a
10 The Politics of Postmodernism
dramatic musical piece on the life and work of photographer Eadweard
Muybridge. And, going in another direction, his ‘cross-over’ Songs from
Liquid Days is both a song cycle and a pop album. Much of what might be
called postmodern music requires of its listeners a certain theoretical
sophistication and historical memory. So too does the postmodern poetry of
John Ashbery and others. There are other art forms that operate more directly
(if equally self-consciously) on the representations of mass culture which
surround us daily, such as the plays of Sam Shepard.
The one medium that is consistently referred to as postmodern, however,
is television. Jean Baudrillard calls it the paradigmatic form of postmodern
signification because its transparent sign seemingly offers direct access to a
signified reality. While there is some truth in this description, its relation to
postmodernism as I see it is tangential. Most television, in its
unproblematized reliance on realist narrative and transparent
representational conventions, is pure commodified complicity, without the
critique needed to define the postmodern paradox. That critique, I will argue,
is crucial to the definition of the postmodern, whatever its acknowledged
complicity; it is part of what some see as the unfinished project of the 1960s
,
for, at the very least, those years left in their wake a specific and historically
determined distrust of ideologies of power and a more general suspicion of
the power of ideology.
The word ‘postmodernism’ has been bandied about in artistic circles
since the 1960s, of course, most often used too generally and vaguely to be
very useful, encompassing things as diverse as Susan Sontag’s camp, Leslie
Fiedler’s pop, and Ihab Hassan’s literature of silence. Gerald Graff has
distinguished two strains in the 1960s’ version of ‘postmodernism’ – one of
apocalyptic despair and another of visionary celebration. But the
postmodernism of the 1970s and 1980s offers little cause for either despair
or celebration; it does leave a lot of room for questioning. Deriving its
ideological grounding from a general 1960s ’ challenging of authority and its
historical consciousness (and conscience) from the inscription into history
of women and ethnic/racial minorities during those years, today’s
postmodernism is both interrogative in mode and ‘de-doxifying’ in intent.
Representing the postmodern 11
But, less oppositional and less idealistic than the culture of the (formative)
1960s, the postmodern we know has to acknowledge its own complicity with
the very values upon which it seeks to comment.
But what exactly is this ‘postmodern we know?’
Whose postmodernism?
In his book, Postmodernist Fiction, Brian McHale points out that every critic
‘constructs’ postmodernism in his or her own way from different
perspectives, none more right or wrong than the others. The point is that all
are ‘finally fictions.’ He goes on to say:
Thus, there is John Barth’s postmodernism, the literature of
replenishment; Charles Newman’s postmodernism, the literature of an
inflationary economy; Jean-Francois Lyotard’s postmodernism, a
general condition of knowledge in the contemporary informational
regime; Ihab Hassan’s postmodernism, a stage on the road to the spiritual
unification of humankind; and so on. There is even Kermode’s
construction of postmodernism, which in effect constructs it right out of
existence.
(McHale 1987: 4)
To this, we could add McHale’s postmodernism, with its ontological
‘dominant’ in reaction to the epistemological ‘dominant’ of modernism. But
we should also include Fredric Jameson’s postmodernism, the cultural logic
of late capitalism; Jean Baudrillard’s postmodernism, in which the
simulacrum gloats over the body of the deceased referent; Kroker and
Cook’s (related) hyperreal dark side of postmodernism; Sloterdijk’s
postmodernism of cynicism or ‘enlightened false consciousness’; and Alan
Wilde’s literary ‘middle grounds’ of the postmodern.
As you will no doubt have noticed, since the prefatory note there is
another fiction or construct operating here too: my own paradoxical
postmodernism of complicity and critique, of reflexivity and historicity, that
at once inscribes and subverts the conventions and ideologies of the
12 The Politics of Postmodernism
dominant cultural and social forces of the twentieth-century western world.
My model for this definition is always that of postmodern architecture and
its response to the ahistorical purism of the modernism of the International
Style. Modernism may have begun as an ideological rejection of the
historical city because of the dominant class view of territoriality and of
history as hierarchical, but its deliberate break with history meant a
destruction of the connection to the way human society had come to relate to
space over time. Along with this came a rupture of the relations between
public street and private space. All this was intentional, but it also proved to
be politically naive and even socially destructive: Le Corbusier’s great
radiant city became Jane Jacobs’s great dead city. Postmodernism has called
into question the messianic faith of modernism, the faith that technical
innovation and purity of form can assure social order, even if that faith
disregards the social and aesthetic values of those who must inhabit those
modernist buildings. Postmodern architecture is plural and historical, not
pluralist and historicist; it neither ignores nor condemns the long heritage of
its built culture – including the modern. It uses the reappropriated forms of
the past to speak to a society from within the values and history of that
society, while still questioning it. It is in this way that its historical
representations, however parodic, get politicized.
To make this claim is not to deny the all too evident, trendy commercial
exploitation of these postmodern parodic strategies in contemporary design:
hardly a shopping plaza or office building gets constructed today that does
not have a classical keystone or column. These usually vague and unfocused
references to the past should be distinguished from the motivated historical
echoes found, for example, in Charles Moore’s Piazza d’Italia, intended as a
center for the Italian community of New Orleans: to signal ‘Italianness’
Moore respectfully parodied the Trevi Fountain, Roman classical arches,
even the geographical shape of the country itself, transcoding their historical
forms into contemporary materials (neon, stainless steel) as befits a
symbolic representation of modern Italian–American society. No doubt
Douglas Davis (1987) is right to deplore the existence of those kitschy
shopping plazas or even the gratuitous (or unconsciously ironic?)
architectural citations of the Acropolis and the Vatican in a (Kohn Pedersen
Representing the postmodern 13
Fox) Madison Avenue office complex. But we should not forget that this
commodification (anddemotivating) of postmodern strategies was preceded
by the same watering-down of heroic modern ideals by what could be called
‘corporate modernism.’ Such is life in advanced capitalist culture. But the
inevitability of commercial co-option should still not invalidate the aims and
successes of either modernism or postmodernism. Nor should it excuse their
failings.
However our culture may eventually come to evaluate postmodern
architecture, it certainly began and has continued to be seen by many as
politically inspired. The only disagreement is over the direction of its
politics: is it neoconservatively nostalgic or is it radically revolutionary?
Modeling postmodernism as a general cultural enterprise from postmodern
architecture, I would have to argue that it is both and neither: it sits on the
fence between a need (often ironic) to recall the past of our lived cultural
environment and a desire (often ironized too) to change its present. In Anne
Friedberg’s parodic terms, there is here a paradox worthy of Dickens: ‘it was
conservative politics, it was subversive politics, it was the return of tradition,
it was the final revolt of tradition, it was the unmooring of patriarchy, it was
the reassertion of patriarchy’ (Friedberg 1988: 12). This is the paradox of art
forms that want to (or feel they have to) speak to a culture from inside it, that
believe this to be the only way to reach that culture and make it question its
values and its self-constructing representations. Postmodernism aims to be
accessible through its overt and self-conscious parodic, historical, and
reflexive forms and thus to be an effective force in our culture. Its
complicitous critique, then, situates the postmodern squarely within both
economic capitalism and cultural humanism – two of the major dominants
of much of the western world.
What these two dominants have in common, as many have pointed out,
are their patriarchal underpinnings. They also share a view of the relation of
the individual to the social whole which is rather contradictory, to say the
least. In the context of humanism, the individual is unique and autonomous,
yet also partakes of that general human essence, human nature. In a capitalist
context, as Adorno argued, the pretence of individualism (and thus, of
choice) is in fact proportional to the ‘liquidation of the individual’ (Adorno
14 The Politics of Postmodernism
1978: 280) in mass manipulation, carried out, of course, in the name of
democratic ideals – the masks of conformity. If, as is frequently the case,
postmodernism is identified with a ‘decentering’ of this particular notion of
the individual, then both humanist and capitalist notions of selfhood or
subjectivity will necessarily be called into question. But I have been arguing
that the postmodern involves a paradoxical installing as well as subverting
of conventions – including conventions of the representation of the subject.
The complicitous inscribing is as evident as the subverting challenge in, for
example, Cindy Sherman’s early self-posed self-portraits modeled on
Hollywood film stills. They are considerably less complicitous than
Madonna’s appropriation of the same (masculine-coded) images in her selfconstruction,
in that Sherman’s images foreground femininity as
construction and even masquerade (Friedberg 1988), but they are hardly
innocent or uncompromised.
Recently the same kind of questions about the complicity that goes hand
in hand with the challenges of postmodern art have been asked of
postmodern theory. Is the theorizing of Derrida, Lacan, Lyotard, Foucault,
and others not, in a very real sense, entangled in its own de-doxifying logic?
Is there not a center to even the most decentered of these theories? What is
power to Foucault, writing to Derrida, or class to Marxism? Each of these
theoretical perspectives can be argued to be deeply – and knowingly –
implicated in that notion of center they attempt to subvert. It is this paradox
that makes them postmodern. Teresa de Lauretis has put the case of the
feminist version of this paradox in terms of the ‘subject of feminism,’ as it is
being constructed in feminist discourse today, being both inside and outside
the ideology of gender – and aware of the double pull (de Lauretis 1987: 10).
But complicity is not full affirmation or strict adherence; the awareness of
difference and contradiction, of being inside and outside, is never lost in the
feminist, as in the postmodern.
A few examples of the form this paradox can take might be helpful.
Sherrie Levine challenges the romantic/modernist notions of selfexpression,
authenticity, and originality (as well as the capitalist belief in
proprietorship) in her re-photographing of famous art photos by male artists.
However, as her critics never tire of saying, in her representations she still
Representing the postmodern 15
remains complicitous with the idea of ‘photography-as-art,’ even while
undermining both this and those attendant ideological presuppositions.
Narrative representation – fictive and historical – comes under similar
subversive scrutiny in the paradoxical postmodern form I would like to call
‘historiographic metafiction.’ Perhaps, as Lennard Davis (1987: 225) has
convincingly argued, the novel has been inherently ambivalent since its
inception: it has always been both fictional and worldly. If this is so, then
postmodern historiographic metafiction merely foregrounds this inherent
paradox by having its historical and socio-political grounding sit uneasily
alongside its self-reflexivity. Recently, many commentators have noticed an
uneasy mix of parody and history, metafiction and politics. This particular
combination is probably historically determined by postmodernism’s
conflictual response to literary modernism. On the one hand, the postmodern
obviously was made possible by the self-referentiality, irony, ambiguity, and
parody that characterize much of the art of modernism, as well as by its
explorations of language and its challenges to the classic realist system of
representation; on the other hand, postmodern fiction has come to contest the
modernist ideology of artistic autonomy, individual expression, and the
deliberate separation of art from mass culture and everyday life (Huyssen
1986: 53–4).
Postmodernism paradoxically manages to legitimize culture (high and
mass) even as it subverts it. It is this doubleness that avoids the danger
Jameson (1985: 52) sees in the subverting or deconstructing impulse
operating alone: that is, the danger (for the critic) of the illusion of critical
distance. It is the function of irony in postmodern discourse to posit that
critical distance and then undo it. It is also this doubleness that prevents any
possible critical urge to ignore or trivialize historical-political questions. As
producers or receivers of postmodern art, we are all implicated in the
legitimization of our culture. Postmodern art openly investigates the critical
possibilities open to art, without denying that its critique is inevitably in the
name of its own contradictory ideology.
I have offered my definition of postmodernism here at the start because it
will unavoidably condition everything I say about postmodern
representation in this study. Many a theorist has noted the problems of saying
16 The Politics of Postmodernism
anything enlightening about postmodernism without acknowledging the
perspective from which it is said, a perspective that will inevitably be
limited, if only because it will come from within the postmodern. The
postmodern is seemingly not so much a concept as a problematic: ‘a complex
of heterogeneousbut interrelated questions which will not be silenced by any
spuriously unitary answer’ (Burgin 1986a: 163–4). The political and the
artistic are not separable in this problematic. This is not always considered a
positive, of course. For the neoconservative critic, postmodernism is
fundamentally destabilizing, a threat to the preservation of tradition (and the
status quo). But when Charles Newman in The Postmodern Aura accuses the
postmodern of fearing stability, he mistakes stability for what he himself
calls stasis. It is indeed the case that the postmodern does not advocate the
‘restoration of faith in institutions’ (Newman 1985: 107), as Newman
desires, but it refuses to do so because it must ask important questions
instead: In whose institutions will faith be restored? In whose interest will
such a restoration be? Do these institutions deserve our faith? Can they be
changed? Should they be? While postmodernism may offer no answers,
these are questions perhaps worth asking – or so goes the lesson of the 1960s.
In other words, it is not postmodernism (at least, as I have been defining it)
that masks stasis, as Newman claims (184)but rather neoconservativism –
,
which does so in the name of stability and tradition. This kind of confusion
of definition offers a good example of the difficulties involved in discussing
postmodernism in general: no one seems to be able to agree, not only on the
interpretation, but often on what cultural phenomena are to be interpreted.
Nevertheless, we do seem to be stuck with the word. While ‘fastidious
academics’ once shunned the term ‘postmodernism,’ as Ihab Hassan has
noted, now it has become ‘a shibboleth for tendencies in film, theater, dance,
music, art, and architecture; in literature and criticism; in philosophy,
theology, psychoanalysis, and historiography; in new sciences, cybernetic
technologies, and various cultural life styles’ (Hassan 1987: xi). The history
and complexity of the term’s usage have been carefully traced by many
scholars working in architecture, in the visual arts, in literature and criticism,
and in social and cultural studies in general (see the , p. 169). There is little
sense repeating here this fine work, just as there is little sense in trying to find
Representing the postmodern 17
a definition of postmodernism that would encompass all the varying usages
of the term. That route would only lead to further confusion and contribute
to the already apparent lack of clarity and consistency of meaning in the use
of the word. Instead this study offers an investigation of one particular
definition of postmodernism from the point of view of its politicized
challenges to the conventions of representation.
Whatever the confusion over the definition of the term, however, in terms
of evaluation there are two clearly opposed ‘camps’ in the postmodern wars:
the radically antagonistic and the provisionally supportive. The tone of the
former group ranges from sly irony to rabid rage. Curiously, this camp
encompasses the opposition of the neoconservative right, the liberal center,
and the Marxist left. However positioned politically, the objections seem to
be consistently to what are perceived as, on the one hand, the ahistoricism
and pastiched depthlessness of the postmodern and, on the other, its crossing
of boundaries of genre and discourse once considered discrete and firm.
While these objections will be addressed in specific chapters later in this
study, it should be noted here that this camp tends to see only the complicity
and never the critique – yet together these two are constitutive of the
postmodern as I have been defining it. Furthermore, as many commentators
have remarked, the often unconscious ethnocentrism and phallocentrism
(not to mention heterocentrism) of many in this camp lead to a devaluing or
ignoring of the ‘marginalized’ challenges (aesthetic and political) of the ‘excentric,’
those relegated to the fringes of the dominant culture – the women,
blacks, gays, Native Peoples, and others who have made us aware of the
politics of all – not just postmodern – representations.
The work of those provisionally or tentatively supportive of
postmodernism ranges from descriptive accounts of the postmodern in terms
of its incredulity toward grand totalizing narratives to more tendentiously
rueful acknowledgements that we are all part of the postmodern, whether we
like it or not. Few critics outside the field of architecture seem willing to be
thoroughly positive about postmodernism: its complicity always interferes
with their evaluation of the efficacy of its critique. Hal Foster deals with the
political ambivalence of the postmodern by positing two kinds: one, a
postmodernism of resistance, and the other, of reaction, one poststructuralist
18 The Politics of Postmodernism
and the other neoconservative (Foster 1985: 121). I would argue that the
postmodern enterprise actually includes both Foster’s types: it is a critique
both of the view of representation as reflective (rather than as constitutive)
of reality and of the accepted idea of ‘man’ as the centered subject of
representation; but it is also an exploitation of those same challenged
foundations of representation. Postmodern texts paradoxically point to the
opaque nature of their representational strategies and at the same time to their
complicity with the notion of the transparency of representation – a
complicity shared, of course, by anyone who pretends even to describe their
‘de-doxifying’ tactics.
Many of the disagreements about the evaluation of postmodern strategies
can be seen as the result of a denial of the doubleness of postmodernist
discourse’s politics of representation. To Alan Wilde, irony is a positive and
defining characteristic of the postmodern; to Terry Eagleton, irony is what
condemns postmodernism to triviality and kitsch. To some,
postmodernism’s inevitable implication in the high art/mass culture debate
is significant; to others, it is lamentable. To M.H. Abrams (1981: 110), the
‘irresolvable indeterminacies’ by which he defines the postmodern are
implicitly related to meaninglessness and the undermining of cultural
foundations, whereas to Ihab Hassan those same indeterminacies are part of
‘a vast, revisionary will in the Western world, unsettling/ resettling codes,
canons, procedures, beliefs’ (1987: xvi).
Despite the polarized camps in the evaluation of the postmodern, there
does seem to be some agreement about certain of its characteristics. For
example, many point to its parody and self-reflexivity; others to the opposite,
its worldliness. Some, like myself, want to argue that these two qualities coexist
in an uneasy and problematizing tension that provokes an investigation
of how we make meaning in culture, how we ‘de-doxify’ the systems of
meaning (and representation) by which we know our culture and ourselves.
The tension between the worldly and the reflexive, the historical and the
parodic, acts to remind us of ‘the historicity of textuality’ (Spanos 1987: 7).
There are other kinds of border tension in the postmodern too: the ones
created by the transgression of the boundaries between genres, between
Representing the postmodern 19
disciplines or discourses, between high and mass culture, and most
problematically, perhaps, between practice and theory. While there is
arguably never any practice without theory, an overtly theoretical
component has become a notable aspect of postmodern art, displayed within
the works themselves as well as in the artists’ statements about their work.
The postmodern artist is no longer the inarticulate, silent, alienated creator
of the romantic/modernist tradition. Nor is the theorist the dry, detached,
dispassionate writer of the academic tradition: think of Peter Sloterdijk’s
Critique of Cynical Reason with its mixture of satire, complex philosophical
discourse, aphoristic play, anecdote, and the history of ideas and of literature.
There is little doubt that a certain kind of theory has supported and even
created a certain kind of art and that the academy, art institutions, and the
publishing industry have, in part, constructed postmodernism. As an editor
of October, a curator, and a critic, Douglas Crimp has effectively defined
photographic postmodernism (Andre 1984: 18–20). But so have Victor
Burgin, Barbara Kruger, Martha Rosier, Allan Sekula, and others who both
theorize and make the photographs that I want to call postmodern. We should
perhaps also keep in mind that art has never been free of institutional
constraints and even construction – not even (or especially not) the so-called
autonomous art of modernism. We need only think of the role of New York’s
Museum of Modern Art in the promotion and validation of both abstract
expressionist painting and formalist art-photography.
Many have pointed to the recent conjuncture of postmodern art and either
poststructuralist or psychoanalytic theory, but few have noted the even more
important impact of various forms of feminism on the need to investigate the
complexity of aesthetic/political interactions on the level of representation
(see, however, Owens 1983 and Creed 1987). Given the focus of this book
on the politics of representation, a feminist perspective has proved to be
literally unavoidable. As Andreas Huyssen puts it:
The ways in which we now raise questions of gender and sexuality,
reading and writing, subjectivity and enunciation, voice and performance
are unthinkable without the impact of feminism, even though many of
20 The Politics of Postmodernism
these activities may take place on the margin or even outside the
movement proper.
(Huyssen 1986: 220)
Feminist perspectives have brought about a major shift in our ways of
thinking about culture, knowledge, and art and also about the way in which
the political impinges upon and infuses all of our thinking and acting, both
public and private.
Yet there has been considerable resistance to any identification of the
postmodern with the feminist. There has been an understandable suspicion
of the deconstructing and undermining impulse of postmodernism at a
historic moment when construction and support seem more important
agendas for women. Yet, as the work of Christa Wolf, Angela Carter, Susan
Daitch, Audrey Thomas, and Maxine Hong Kingston shows, ‘dedoxification’
is as inherently a part of feminist as it is of postmodernist
discourse. This is not to deny the gender blindness of much postmodern
writing. But many writers, from John Berger to Margaret Atwood, are set
upon investigating the perhaps unavoidable binary opposition of gender. For
example, in Christa Wolf’s No Place on Earth, two historical personages – a
man and a woman, the poets Kleist and Gunderrode – are made to meet in
fictional space. Their initial perception of the gender roles they must each
fulfil differs. Kleist looks at the woman poet and sees only her security:
She is provided for, whatever that may mean; she is not compelled to
concentrate her thoughts on the most trivial demands of everyday life. It
seemed to him a kind of advantage that she has no choice in the matter. As
a woman she is not placed under the law of having to achieve everything
or to regard everything as nothing.
(Wolf 1982: 107)
Gunderrode’s version of her fate as a woman is different:
By the age of seventeen we must have accepted our fate, which is a man,
and must learn to accept the penalty should we behave so improbably as
Representing the postmodern 21
to resist. How often I have wanted to be a man, longed for the real wounds,
to which you men expose yourselves.
(Wolf 1982: 112)
In fact, as the two poets come to realize, ‘man and woman have a hostile
relationship’ within each of them: ‘Woman. Man. Untenable words. We two,
each imprisoned in his sex’ (108). The postmodern and feminist reply to
binary oppositions as unresolvable as this one is to problematize, to
acknowledge contradiction and difference, and to theorize and actualize the
site of their representation.
In the visual arts too, feminist work has meant that representation can no
longer be considered a politically neutral and theoretically innocent activity:
The question of representation locates itself between feminism and art. It
is an interrogation into the way the repetition inherent in cultural imagery
(whether in visual arts, mass media, or advertising) has the particular
ideological function of presenting and positioning ‘feminine’ or
‘masculine’ subjectivity as stable and fixed.
(Gagnon 1987: 116)
To accept unquestioningly such fixed representations is to condone social
systems of power which validate and authorize some images of women (or
blacks, Asians, gays, etc.) and not others. Cultural production is carried on
within a social context and an ideology – a lived value system – and it is this
that feminist work has helped teach us. In photographic and cinematic art and
theory much has been done to investigate the maleness of the representing
camera eye. For instance, Mary Kelly’s Post-Partum Document (1983)
stresses the production of sexual difference through systems of
representation, while contesting the forms that the mastering male gaze has
traditionally created: this is no familiar figuration of the mother/madonna
and child, but a visualization through words and objects of the mother–child
relationship as a complex psycho-social process that is anything but simple,
serene, and natural – at least from a woman’s point of view. Similarly, Hans
Haacke’s fourteen informational panels about Seurat’s Les Poseuses, tracing
22 The Politics of Postmodernism
the history of the painting’s ownership from 1888 to 1975, foreground the
tradition of the female nude and the male heterosexual viewer who, through
mastering vision, ‘possesses’ the posed and viewed women as surely as if it
were an act of sexual possession, an act analogous to the economic
ownership whose history is the subject of Haacke’s work. This is art that still
works within the conventions of patriarchy, but in order to contest them, for
they are now problematized by a new and complex socio-political context.
I have chosen to concentrate in this study on photography, among the
visual arts, for much the same reason that I have chosen narrative fiction
among the literary: they are equally omnipresent in both high art and mass
culture and their very ubiquity has tended to grant their representations both
a certain transparency and a definite complexity. What Annette Kuhn says of
photography applies, with the appropriate adaptations of medium, to fictive
narrative today:
Representations are productive: photographs, far from merely
reproducing a pre-existing world, constitute a highly coded discourse
which, among other things, constructs whatever is in the image as object
of consumption – consumption by looking, as well as often quite literally
by purchase. It is no coincidence, therefore, that in many highly socially
visible (and profitable) forms of photography women dominate the
image. Where photography takes women as its subject matter, it also
constructs ‘woman’ as a set of meanings which then enter cultural and
economic circulation on their own account.
(Kuhn 1985: 19)
The same is true of its construction of ‘man’ or of race, ethnicity, or sexual
orientation. Postmodern photography and fiction both foreground the
productive, constructing aspects of their acts of representing. Nevertheless
their political complicity is as evident as their de-naturalizing critique. The
difference between the postmodern and the feminist can be seen in the
potential quietism of the political ambiguities or paradoxes of
postmodernism. The many feminist social agendas demand a theory of
agency, but such a theory is visibly lacking in postmodernism, caught as it is
Representing the postmodern 23
in a certain negativity that may be inherent in any critique of cultural
dominants. It has no theory of positive action on a social level; all feminist
positions do. To ‘de-doxify’ is not to act, even if it might be a step toward
action or even a necessary precondition of it.
This relation between the feminist and the postmodern is the topic of the
final chapter of this study, but it is important to note from the start both the
impact of the feminist on the postmodern and their shared deconstructing
impulses. It is not accidental that postmodernism coincides with the feminist
re-evaluation of non-canonical forms of discourse, that a very postmodern
autobiography (Roland Barthes by Roland Barthes) and a very postmodern
family biography (Michael Ondaatje’s Running in the Family) have a lot in
common with Christa Wolf’s Patterns of Childhood or Maxine Hong
Kingston’s The Woman Warrior. They all not only challenge what we
consider to be literature (or rather, Literature) but also what was once
assumed to be the seamless, unified narrative representations of subjectivity
in life-writing. Of course, it is also not accidental that feminist theory’s
recent self-positioning both inside and outside dominant ideologies, using
representation both to reveal misrepresentation and to offer new
possibilities, coincides with the (admittedly more) complicitous critique of
postmodernism. Both try to avoid the bad faith of believing they can stand
outside ideology, but both want to reclaim their right to contest the power of
a dominant one, even if from a compromised position. Victor Burgin has
claimed that he wants his art and theory to show the meaning of sexual
difference (for others, it is difference of class, race, ethnicity, or sexual
preference) as a process of production, as ‘something mutable, something
historical, and therefore something we can do something about’ (Burgin
1986a: 108). Postmodernism may not do that something, but it may at least
show what needs undoing first.
Postmodernity, postmodernism, and modernism
Much of the confusion surrounding the usage of the term postmodernism is
due to the conflation of the cultural notion of postmodernism (and its
24 The Politics of Postmodernism
inherent relationship to modernism) and postmodernity as the designation of
a social and philosophical period or ‘condition.’ The latter has been
variously defined in terms of the relationship between intellectual and state
discourses; as a condition determined by universal, diffuse cynicism, by a
panic sense of the hyperreal and the simulacrum. The manifest
contradictions between some of these designationsof postmodernity will not
surprise anyone who enjoys generalizations about the present age.
Nevertheless many do see postmodernity as involving a critique of
humanism and positivism, and an investigation of the relation of both to our
notions of subjectivity.
In philosophical circles, postmodernity has been the term used to situate
theoretical positions as apparently diverse as Derrida’s challenges to the
western metaphysics of presence; Foucault’s investigations of the
complicities of discourse, knowledge, and power; Vattimo’s paradoxically
potent ‘weak thought’; and Lyotard’s questioning of the validity of the
metanarratives of legitimation and emancipation. In the broadest of terms,
these all share a view of discourse as problematic and of ordering systems as
suspect (and as humanly constructed). The debate about postmodernity –
and the confusion with postmodernism – seems to have begun with the
exchange on the topic of modernity between Jurgen Habermas and Jean-
Francois Lyotard. Both agreed that modernity could not be separated from
notions of unity and universality or what Lyotard dubbed ‘metanarratives.’
Habermas argued that the project of modernity, rooted in the context of
Enlightenment rationality, was still unfinished and required completion;
Lyotard countered with the view that modernity has actually been liquidated
by history, a history whose tragic paradigm was the Nazi concentration camp
and whose ultimate delegitimizing force was that of capitalist
‘technoscience’ which has changed for ever our concepts of knowledge.
Therefore, for Lyotard, postmodernity is characterized by no grand
totalizing narrative, but by smaller and multiple narratives which seek no
universalizing stabilization or legitimation. Fredric Jameson has pointed out
that both Lyotard and Habermas are clearly working from different, though
equally strong, legitimating ‘narrative archetypes’ – one French and (1789)
Revolutionary in inspiration, the other Germanic and Hegelian; one valuing
Representing the postmodern 25
commitment, the other consensus. Richard Rorty has offered a trenchant
critique of both positions, ironically noting that what they share is an almost
overblown sense of the role of philosophy today. Attempting a more modest
role that is ultimately postmodern – that of accepting the complicity of
knowledge with power – Rorty’s neopragmatism has been seen as bravely
trying to bridge the seeming opposites.
In a very real sense, though, such oppositions cannot be bridged quite so
easily. Part of the difficulty is a matter of history: modernity in Habermas’s
Germany could be said to have been cut short by Nazism and thus indeed to
be ‘incomplete.’ It would seem to be for this reason that Habermas opposes
what he sees as postmodern historicism: for him, the ‘radicalized
consciousness of modernity’ (Habermas 1983: 4) was able to free itself from
history and therein lay its glory and its explosive content. In the specifically
German context of this revolutionary view of modernity, the postmodern
might well look neoconservative, as Habermas has claimed. But many have
objected to Habermas’s extension of his critique of local forces of antimodernity
outside that specific German context to include all postmodernity
and postmodernism.
Lyotard’s challenge to Habermas’s definition of the postmodern has also
come under serious scrutiny. In his introductory remarks to the English
translation of La Condition Postmoderne, Jameson makes an attempt to
rescue the notion of metanarrative from Lyotard’s Habermas-inspired
attack, partly because his own notion of postmodernity is itself a
metanarrative one, based on Mandel’s cultural periodization: in its simplest
terms, market capitalism begat realism; monopoly capitalism begat
modernism; and therefore multinational capitalism begets postmodernism
(Jameson 1984a: 78). The slippage from postmodernity to postmodernism is
constant and deliberate in Jameson’s work: for him postmodernism is the
‘cultural logic of late capitalism.’ It replicates, reinforces, and intensifies the
‘deplorable and reprehensible’ (85) socio-economic effects of
postmodernity. Perhaps. But I want to argue that it also critiques those
effects, while never pretending to be able to operate outside them.
The slippage to postmodernism from postmodernity is replicated in the
very title of Jameson’s influential 1984 article, ‘Postmodernism, or the
26 The Politics of Postmodernism
cultural logic of late capitalism.’ Yet what is confusing is that Jameson
retains the word postmodernism for both the socio-economic periodization
and the cultural designation. In his more recent work, he is adamant about
defining postmodernism as both ‘a whole set of aesthetic and cultural
features and procedures’ and ‘the socioeconomic organization of our society
commonly called late capitalism’ (Jameson 1986–7: 38–9). While the two
are no doubt inextricably related, I would want to argue for their separation
in the context of discourse. The verbal similarity of the terms postmodernity
and postmodernism signals their relationship overtly enough without either
confusing the issue by using the same word to denote both or evading the
issue by conflating the two in some sort of transparent causality. The
relationship must be argued, not assumed by some verbal sleight of hand. My
exhortation to keep the two separate is conditioned by my desire to show that
critique is as important as complicity in the response of cultural
postmodernism to the philosophical and socio-economic realities of
postmodernity: postmodernism here is not so much what Jameson sees as a
systemic form of capitalism as the name given to cultural practices which
acknowledge their inevitable implication in capitalism, without
relinquishing the power or will to intervene critically in it.
Habermas, Lyotard, and Jameson, from their very different perspectives,
have all raised the important issue of the socio-economic and philosophical
grounding of postmodernism in postmodernity. But to assume an equation
of the culture and its ground, rather than allowing for at least the possibility
of a relation of contestation and subversion, is to forget the lesson of
postmodernism’s complex relation to modernism: its retention of
modernism’s initial oppositional impulses, both ideological and aesthetic,
and its equally strong rejection of its founding notion of formalist autonomy.
Much serious scholarly work has already been done on the complexity of
the relationship between postmodernism and modernism. Certainly many of
the attacks on the postmodern come from the implicit or explicit vantage
point of what Walter Moser once wittily called ‘a relapsarian modernism.’
Others – less negatively – want to root postmodernism historically in the
oppositionality of the modernist avant-garde. For the Marxist critic, the
attraction of modernism lies in what Jameson calls its ‘Utopian
Representing the postmodern 27
compensation’ (1981: 42) and its ‘commitments to radical change’ ( 1985:
87). While the postmodern has indeed no such impulse, it is none the less
fundamentally demystifying and critical, and among the things of which it is
critical are modernism’s elitist and sometimes almost totalitarian modes of
effecting that ‘radical change’ – from those of Mies van der Rohe to those of
Pound and Eliot, not to mention Celine. The oppositional politics to which
modernism laid claim were not always leftist, as defenders like Eagleton and
Jameson appear to suggest. We must not forget, as Andreas Huyssen has put
it, that modernism has also been ‘chided by the left as the elitist, arrogant and
mystifying master-code of bourgeois culture while demonized by the right
as the Agent Orange of natural social cohesion’ (Huyssen 1986: 16–17).
Huyssen goes on to explain that the historical (or modernist) avant-garde too
was, in its turn, condemned by both the right (as a threat to the bourgeois
desire for cultural legitimation) and the left (by the Second International’s
and by Lukacs’s valorizing of classical bourgeois realism).
Among the crypto-modernist anti-postmodernists, there is a strong sense
that postmodernism somehow represents a lowering of standards or that it is
the lamentable consequence of the institutionalization and acculturation of
the radical potential of modernism. In other words, it would seem to be
difficult to discuss postmodernism without somehow engaging in a debate
about the value and even identity of modernism. Jameson (1984c: 62) has
claimed that there are four possible positions: pro-postmodernist and antimodernist;
pro-postmodernist and pro-modernist; anti-postmodernist and
anti-modernist; and anti-postmodernist and pro-modernist. But however
you break down the positions, there is still an even more basic underlying
opposition between those who believe postmodernism represents a break
from modernism, and those who see it in a relation of continuity. The latter
position stresses what the two share: their self-consciousness or their
reliance, however ironic, on tradition. Contrary to the tendency of some
critics to label as typically postmodern both American surfiction and the
French texts of Tel Quel, I would see these as extensions of modernist notions
of autonomy and auto-referentiality and thus as ‘late modernist.’ These
formalist extremes are precisely what are called into question by the
historical and social grounding of postmodern fiction and photography. To
28 The Politics of Postmodernism
use Stanley Trachtenberg’s terms, the postmodern is not (or perhaps not
only) an ‘intransitive art, which constitutes an act in itself’; it is also
‘transitive or purposive’ (in Preface to Trachtenberg 1985: xii).
From those committed to a model of rupture rather than continuity
between the modernist and the postmodernist come arguments based on any
number of fundamental differences: in socio-economic organization; in the
aesthetic and moral position of the artist; in the concept of knowledge and its
relation to power; in philosophical orientation; in the notion of where
meaning inheres in art; in the relation of message to addressee/ addresser. For
some critics, the modernist and the postmodernist can in fact be opposed
point by point (see Hassan 1980b). But one of the most contentious of these
points seems to be that of the relation of mass culture to both modernism and
postmodernism. The Marxist attacks on the postmodern are often in terms of
its conflation of high art and mass culture, a conflation modernism rejected
with great firmness. It is precisely this rejection that Andreas Huyssen
addresses so cogently in his After the Great Divide (1986), arguing that
modernism defined itself through the exclusion of mass culture and was
driven, by its fear of contamination by the consumer culture burgeoning
around it, into an elitist and exclusive view of aesthetic formalism and the
autonomy of art. It is certainly the historical avant-garde that prepares the
way for postmodernism’s renegotiation of the different possible relations (of
complicity and critique) between high and popular forms of culture.
Huyssen does much to upset the view (presented by Jameson and Eagleton,
among others) of mass culture as, in his words, ‘the homogeneously sinister
background on which the achievements of modernism can shine in their
glory’ (Huyssen 1986: ix). It is not that the modernist exclusion was not
historically understandable in the context of, say, fascist spectacle, but
Huyssen claims that this is now a ‘historically superseded protest’ (x) which
needs rethinking precisely in the context of late capitalism.
Much influential work has been done on high/popular cultural
oppositions and their interactions in order to show that the crossing of such
borders does not necessarily mean the destruction of all order or the intrinsic
devaluation of all received ideas, as Charles Newman thinks, or an
increasing dehumanization of life, as Jameson seems to believe. There is still
Representing the postmodern 29
a tendency to see ethnic, local, or generally popular forms of art as
‘subcultural’ (Foster1985: 25) and it is for this reason that I have deliberately
chosen to focus on those two most consistently omnipresent and
problematic forms of postmodern representation – still photography and
narrative fiction. Between them they constitute a statistically significant
number of the representations of both mass culture and high art today. The
photography of postmodernism challenges the ideological underpinnings of
both the high-art photography of modernism and the mass- (advertising,
newspapers, magazines) and popular- (snapshots) cultural photographic
forms. It moves out of the hermeticism and narcissism that is always possible
in self-referentiality and into the cultural and social world, a world
bombarded daily with photographic images. And it manages to point at once
to the contingency of art and to the primacy of social codes, making the
invisible visible, ‘de-doxifying’ the doxa – be it either modernist/formalist
or realist/documentary. In postmodern fiction, too, the documentary impulse
of realism meets the problematizing of reference seen earlier in selfreflexive
modernism. Postmodern narrative is filtered through the history of
both. And this is where the question of representation and its politics enters.
Postmodernist representation
De-naturalizing the natural
Like every great word, ‘representation/s’ is a stew. A scrambled menu, it
serves up several meanings at once. For a representation can be an image
– visual, verbal, or aural. . . . A representation can also be a narrative, a
sequence of images and ideas. . . . Or, a representation can be the product
of ideology, that vast scheme for showing forth the world and justifying
its dealings.
(Stimpson 1988: 223)
Postmodern representation is self-consciously all of these – image,
narrative, product of (and producer of) ideology. It is a truism of sociology
and cultural studies today to say that life in the postmodern world is utterly
mediated through representations and that our age of satellites and
computers has gone well beyond Benjamin’s ‘Age of Mechanical
Reproduction’ and its particular philosophical and artistic consequences and
moved into a state of crisis in representation. Nevertheless, in literary and art
critical circles there is still a tendency to see postmodern theory and practice
32 The Politics of Postmodernism
either as simply replacing representation with the idea of textuality or as
denying our intricate involvement with representation, even though much
postmodern thought has disputed this tendency: think of Derrida’s
statements about the inescapability of the logic of representation, and
Foucault’s problematization, though never repudiation, of our traditional
modes of representation in our discourses of knowledge.
I suppose the very word ‘representation’ unavoidably suggests a given
which the act of representing duplicates in some way. This is normally
considered the realm of mimesis. Yet, by simply making representation into
an issue again postmodernism challenges our mimetic assumptions about
representation (in any of its ‘scrambled menu’ meanings): assumptions
about its transparency and common-sense naturalness. And it is not just
postmodern theory that has provoked this rethinking. Take, for instance,
Angela Carter’s story, ‘The Loves of Lady Purple.’ The plot details are
derived from literalizations of these same mimetic assumptions – and their
politics. It begins as the story of a master puppet-maker. The more life-like
his marionettes can be made to seem, the more ‘god-like’ he becomes (Carter
1974: 23). He is said to speculate ‘in a no-man’s limbo between the real and
that which, although we know very well it is not, nevertheless seems to be
real’ (23). He makes puppets which ‘cannot live’ yet can ‘mimic the living’
and even ‘project signals of signification.’ The precise imitation of these
representations is said to be ‘all the more disturbing because we know it to
be false’ (24). His ‘didactic vedette,’ Lady Purple, is such a success that she
is said to have ‘transcended the notion she was dependent on his hands and
appeared wholly real and yet entirely other’ (26). She did not so much imitate
as distill and intensify the actions of real women: ‘and so she could become
the quintessence of eroticism, for no woman born would have dared be so
blatantly seductive’ (26–7).
The handbills advertising her show speak of her ‘unappeaseable
appetites,’ for she is said to have once been a famous (living) prostitute who,
‘pulled only by the strings of lust’ (Carter 1974: 28), was reduced to this
puppet status. The prostitute’s tale is the narrative represented in the show.
What Carter’s text reveals is that women (as prostitutes, in particular) are
never real; they are but representations of male erotic fantasies and of male
Postmodernist representation 33
desire, ‘a metaphysical abstraction of the female’ (30). Lady Purple was
figuratively a puppet even in her living incarnation; she was always ‘her own
replica’ (33) in a sense. The short story ends with the puppet returning to life,
sucking her master’s breath and drinking his blood. But what does she do
with her new-found life and freedom? The only thing she can do: she heads
for the brothel in the town. The question we are left with is: ‘had the
marionette all the time parodied the living or was she, now living, to parody
her own performance as a marionette?’ (38). But there is another question
too: to what extent are all representations of women ‘the simulacra of the
living’ (25)? While there are obvious references in this story to Hoffman’s
‘Sandman’ story and thus to Freud’s Uncanny, to Pygmalion and even to
Mozart (Lady Purple is called ‘Queen of Night’), there is clearly a more
contemporary allusion here to Jean Baudrillard’s theory of the postmodern
simulacrum.
In an article entitled ‘The precession of simulacra,’ Baudrillard argued
that today the mass media have neutralized reality by stages: first they
reflected it; then they masked and perverted it; next they had to mask its
absence; and finally they produced instead the simulacrum of the real, the
destruction of meaning and of all relation to reality. Baudrillard’s model has
come under attack for the metaphysical idealism of its view of the ‘real,’ for
its nostalgia for pre-mass-media authenticity, and for its apocalyptic
nihilism. But, as Carter’s story suggests, there is a more basic objection to his
assumption that it is (or was) ever possible to have unmediated access to
reality: have we ever known the ‘real’ except through representations? We
may see, hear, feel, smell, and touch it, but do we know it in the sense that we
give meaning to it? In Lisa Tickner’s succinct terms, the real is ‘enabled to
mean through systems of signs organized into discourses on the world’
(Tickner 1984: 19). This is obviously where the politics of representation
enters for, according to the Althusserian view, ideology is a production of
representations. Our common-sense presuppositions about the ‘real’ depend
upon how that ‘real’ is described, how it is put into discourse and interpreted.
There is nothing natural about the ‘real’ and there never was – even before
the existence of mass media.
34 The Politics of Postmodernism
This said, it is also true that – whatever the naivety of its view of the
innocent and stable representation once possible – Baudrillard’s notion of
the simulacrum has been immensely influential. Witness the
unacknowledged but none the less real debt to it in Jameson’s own version of
pre-mass-media nostalgia:
In the form of the logic of the image or the spectacle of the simulacrum,
everything has become ‘cultural’ in some sense. A whole new house of
mirrors of visual replication and of textual reproduction has replaced the
older stable reality of reference and of the non-cultural ‘real.’
(Jameson 1986–7: 42)
What postmodern theory and practice together suggest is that everything
always was ‘cultural’ in this sense, that is, always mediated by
representations. They suggest that notions of truth, reference, and the noncultural
real have not ceased to exist, as Baudrillard claims, but that they are
no longer unproblematic issues, assumed to be self-evident and selfjustifying.
The postmodern, as I have been defining it, is not a degeneration
into ‘hyperreality’ but a questioning of what reality can mean and how we
can come to know it. It is not that representation now dominates or effaces
the referent, but rather that it now self-consciously acknowledges its
existence as representation – that is, as interpeting (indeed as creating) its
referent, not as offering direct and immediate access to it.
This is not to say that what Jameson calls ‘the older logic of the referent
(or realism)’ (1986–7: 43) is not historically important to postmodernist
representation. In fact, many postmodern strategies are openly premised on
a challenge to the realist notion of representation that presumes the
transparency of the medium and thus the direct and natural link between sign
and referent or between word and world. Of course, modernist art, in all its
forms, challenged this notion as well, but it deliberately did so to the
detriment of the referent, that is, by emphasizing the opacity of the medium
and the self-sufficiency of the signifying system. What postmodernism does
is to denaturalize both realism’s transparency and modernism’s reflexive
response, while retaining (in its typically complicitously critical way) the
Postmodernist representation 35
historically attested power of both. This is the ambivalent politics of
postmodern representation.
With the problematizing and ‘de-doxifying’ of both realist reference and
modernist autonomy, postmodern representation opens up other possible
relations between art and the world: gone is the Benjaminian ‘aura’ with its
notions of originality, authenticity, and uniqueness, and with these go all the
taboos against strategies that rely on the parody and reappropriation of
already existing representations. In other words, the history of
representation itself can become a valid subject of art, and not just its history
in high art. The borders between high art and mass or popular culture and
those between the discourses of art and the discourses of the world
(especially history) are regularly crossed in postmodern theory and practice.
But it must be admitted that this crossing is rarely done without considerable
border tension.
As we shall see in later chapters, postmodern photography’s parodic
appropriation of various forms of mass-media representation has come
under severe attack by the (still largely modernist) art establishment. The
equivalent on the literary scene has been the hostile response of some critics
to the mixing of historical and fictive representation in historiographic
metafiction. It is not that the fact of the mixing is new: the historical novel,
not to mention the epic, should have habituated readers to that. The problem
seems to reside in its manner, in the self-consciousness of the fictionality, the
lack of the familiar pretence of transparency, and the calling into question of
the factual grounding of history-writing. The self-reflexivity of postmodern
fiction does indeed foreground many of the usually unacknowledged and
naturalized implications of narrative representation. In The Politics of
Reflexivity, Robert Siegle lists some of these:
the codes by which we organize reality, the means by which we organize
words about it into narrative, the implications of the linguistic medium we
use to do so, the means by which readers are drawn into narrative, and the
nature of our relation to ‘actual’ states of reality.
(Siegle 1986: 3)
36 The Politics of Postmodernism
Siegle further argues that textual reflexivity itself is ‘highly charged
ideologically precisely because it denaturalizes far more than merely literary
codes and pertains to more than the aesthetic “heterocosm” to which some
theorists might wish to restrict it’ (11). In other words, a self-reflexive text
suggests that perhaps narrative does not derive its authority from any reality
it represents, but from ‘the cultural conventions that define both narrative
and the construct we call “reality”’ (225). If this is so, the mixing of the
reflexively fictional with the verifiably historical might well be doubly
upsetting for some critics. Historiographic metafiction represents not just a
world of fiction, however self-consciously presented as a constructed one,
but also a world of public experience. The difference between this and the
realist logic of reference is that here that public world is rendered specifically
as discourse. How do we know the past today? Through its discourses,
through its texts – that is, through the traces of its historical events: the
archival materials, the documents, the narratives of witnesses . . . and
historians. On one level, then, postmodern fiction merely makes overt the
processes of narrative representation – of the real or the fictive and of their
interrelations.
Esquire’s recent publishing of what its editor clearly feels is an anomaly
for the magazine attests to both the interest and the unease provoked by this
kind of problematizing. Peter Davis’s ‘Prince Charles narrowly escapes
beheading’ is introduced to readers as an exploration of fact and fantasy. In
his editorial, Lee Eisenberg calls it ‘a work of the imagination’ yet ‘woven of
facts – some of which are true and accurate, others of whichare unverifiable.’
No doubt part of his motivation here is legal protection, but he significantly
has recourse to Doctorow’s fictionalized historical version of the ragtime era
and Coover’s of Richard Nixon in The Public Burning as precedents. Davis
is said to have walked where Prince Charles walks, tried to ‘dream his
dreams, to think his thoughts.’ In a more traditional journalistic fashion, he
has also spoken to ‘those who have tried to know him’ and read ‘both the
tomes and the tabs’ (P. Davis 1988: 93). Before the piece even begins, the
reader is told: ‘He came away with a real-life fiction. For the Lonely Prince
is a man, you see, but the Lonely Prince is a story, too.’ Davis is careful to
signal the fictionality of what, on the whole, is a realist narrative (even if in
Postmodernist representation 37
fragments) of the life and work of the heir to the British throne. He opens with
a section called ‘Masque’ which is a parody of a Renaissance dramatic
dialogue between Charles and Lady Diana, complete with Shakespearean
and Donnean punning (on ‘Di,’ for instance). In the rest of the text, there are
other literary echoes to point to both literary fabulation and narratorial
interpretation. After citing Charles on his political position and its present
limitations (‘I serve’), the text offers a Prufrockian comment: ‘One is not
Prince Hamlet nor was meant to be. Neither is one a courtier, though one can
be deferential, glad to be of use’ (96).
This is not really a blurring of boundaries between fact and fiction, but
more a hybridizing mix, where the borders are kept clear, even if they are
frequently crossed. The same is true of the other postmodern border tensions
between, say, the literary and the theoretical. It is a truism of contemporary
criticism that the seriously playful textuality of the writing of Derrida or the
fanciful fragments of the later works of Barthes, for instance, are as literary
as they are theoretical. Postmodernism has provoked many of its critics into
similar deviations from traditional academic critical norms: Ihab Hassan,
Peter Sloterdijk, even novelist Mario Vargas Llosa, whose Perpetual Orgy is
divided into three parts – a ‘tete-a-tete with Emma Bovary,’ a critical study
of the genesis and text of Flaubert’s novel (in the form of question and
answer), and an investigation into the heritage of the novel that reveals the
writer’s intense personal engagement with it.
Postmodern representational practices that refuse to stay neatly within
accepted conventions and traditions and that deploy hybrid forms and
seemingly mutually contradictory strategies frustrate critical attempts
(including this one) to systematize them, to order them with an eye to control
and mastery – that is, to totalize. Roland Barthes once asked: ‘Is it not the
characteristic of reality to be unmasterable? And is it not the characteristic
of system to master it? What then, confronting reality, can one do who rejects
mastery?’ (1977b: 172). Postmodern representation itself contests mastery
and totalization, often by unmasking both their powers and their limitations.
We watch the process of what Foucault once called the interrogating of limits
that is now replacing the search for totality. On the level of representation,
this postmodern questioning overlaps with similarly pointed challenges by
38 The Politics of Postmodernism
those working in, for example, postcolonial and feminist contexts. How is
the ‘other’ represented in, say, imperialist or patriarchal discourses? But a
caveat is in order. It may be true that postmodern thought ‘refuses to turn the
Other into the Same’ (During 1987: 33), but there is also a very real sense in
which the postmodernist notions of difference and a positively valorized
marginality often reveal the same familiar totalizing strategies of
domination, though usually masked by the liberating rhetoric of First World
critics who appropriate Third World cultures to their own ends (Chow 1986–
7: 91). Postmodernist critique is always compromised. The ex-centric
‘other’ itself may have different (and less complicitous) modes of
representation and may therefore require different methods of study.
The standard negative evaluation of postmodernism asserts that it is
without an ordered and coherent vision of ‘truth’: ‘To the postmodernist
mind, everything is empty at the center. Our vision is not integrated – and it
lacks form and definition’ (Gablik 1984: 17). Actually, that center is not so
much empty as called into question, interrogated as to its power and its
politics. And if the notion of center – be it seen as ‘Man’ or Truth or whatever
– is challenged in postmodernism, what happens to the idea of the ‘centered’
subjectivity, the subject of representation? In Catherine Stimpson’s terms,
the theory that representational machineries were reality’s synonyms, not a
window (often cracked) onto reality, eroded the immediate security of
another lovely gift of Western humanism: the belief in a conscious self
that generates texts, meanings, and a substantial identity.
(Stimpson 1988: 236)
That sense of the coherent, continuous, autonomous, and free subject is, as
Foucault too suggested in The Order of Things, a historically conditioned
and historically determined construct, with its analogue in the representation
of the individual in fiction. In historiographic metafiction, written from the
perspective of a different historical moment, one which at least queries that
‘lovely gift of Western humanism,’ character gets represented rather
differently.
Postmodernist representation 39
In John Fowles’s A Maggot, for instance, the self-consciously
contemporary narrator introduces the eighteenth-century prophet John Lee
as, in his words, an ‘innocently self-believing . . . ignorant mystic.’ He then
adds, however:
To speak so is anachronistic. Like so many of his class at this time, he still
lacks what even the least intelligent human today, far stupider even than
he, would recognize – an unmistakable sense of personal identity set in a
world to some degree, however small, manipulable or controllable by that
identity. John Lee would not have understood Cogito, ergo sum; and far
less its even terser modern equivalent, I am. The contemporary I does not
need to think, to know it exists. To be sure the intelligentsia of John Lee’s
time had a clear, almost but not quite modern, sense of self.
(Fowles 1985: 385)
This kind of historical situating of the notion of subjectivity is presented in
the most metafictively self-reflexive of ways: ‘John Lee is, of course; but as
a tool or a beast is, in a world so entirely pre-ordained it might be written, like
this book’ (385). The text’s representational self-consciousness points to a
very postmodern awareness of both the nature and historicity of our
discursive representations of the self (see Smith 1988). And it is not simply
poststructuralist theory that has engendered this complex awareness. As we
saw in the first chapter, feminist theory and practice have problematized
poststructuralism’s (unconsciously, perhaps, phallocentric) tendency to see
the subject in apocalyptic terms of loss or dispersal, for they refuse to
foreclose the question of identity and do so in the name of the (different)
history of women: ‘Because women have not had the same historical relation
of identity to origin, institution, production, that men have had, women have
not, I think, (collectively) felt burdened by too much Self, Ego, Cogito, etc.’
(Miller 1986: 106). It is the feminist need to inscribe first – and only then
subvert – that I think has influenced most the postmodern complicitously
critical stand of underlining and undermining received notions of the
represented subject.
40 The Politics of Postmodernism
Whether it be in the photography of Victor Burgin or Barbara Kruger or
in the fiction of John Fowles or Angela Carter, subjectivity is represented as
something in process, never as fixed and never as autonomous, outside
history. It is always a gendered subjectivity, rooted also in class, race,
ethnicity, and sexual orientation. And it is usually textual self-reflexivity that
paradoxically calls these worldly particularities to our attention by
foregrounding the doxa, the unacknowledged politics, behind the dominant
representations of the self– and the other – in visual images or in narratives.
Of course, not only photography and fiction do this. Films like Zelig or
Sammy and Rosie Get Laid unmask representation as the process of
constructing the self, but they also show the role of the ‘other’ in mediating
that sense of self. Similarly Canadian composer R. Murray Schafer’s Patria
I: The Characteristics Man is a theatrical/ operatic/rock performance work
that thematizes and actualizes the problematic nature of postmodern
subjectivity. A silent anonymous immigrant (‘D.P.’), introduced to the
audience as ‘victim’ (a large sign with the word and an arrow follows him
about the stage), seeks to define a self in a new and hostile world that denies
him his speech (it is not English) and leaves him with only the symbolic voice
of the ethnically coded accordion. A strategically placed wall of mirrors
facing the audience prevents any self-distancing and any denial of
complicity.
Another way of problematizing the notion of the ‘centered self’ can be
seen in the challenges to the conventions of self-representation in
postmodern autobiographical writing, most infamously exemplified,
perhaps, by Roland Barthes by Roland Barthes. From its title alone, this calls
attention to itself as a parody of the French series of X par lui-meme to which
Barthes contributed the volume on Michelet. When the text opens with a
hand-written facsimile representation of a note warning that everything we
are about to read must be considered as if spoken by a character in a novel,
we know we have entered the problematized zone of postmodern selfrepresentation.
Given my focus here on photographic and narrative
representation, this is a particularly important book, for it opens with
photographs of Barthes and his family. Yet, the opening of the verbal text
reverses the readers’ perceiving order, telling us that the visuals are ‘the
Postmodernist representation 41
author’s treat to himself, for finishing his book. His pleasure is a matter of
fascination (and thereby quite selfish). I have kept only the images which
enthrall me’ (Barthes 1977b: 3).
This sliding from the third to the first person is a constant in the text and
it always serves to emphasize Barthes’s awareness of the doubleness of the
self, as both narrator and narrated: ‘I see the fissure in the subject (the very
thing about which he can say nothing)’ (Barthes 1977b: 3). And it is the
representation of self in the photographs, as much as in the act of writing, that
provokes this double vision. In addition, there is another split, that between
the self-image and the imaged self, between representation to the self and
representation of the self, between the childhood self represented in the
pictures and in memory and the adult self writing in words: ‘“But I never
looked like that!” How do you know? What is the “you” you might or might
not look like?’ (36).
It is hard to imagine a text that would address the issue of representationas-
construction more directly than this postmodern autobiography: ‘I do not
say: “I am going to describe myself” but: “I am writing a text, and I call it
R.B.”’ (Barthes 1977b: 56). He then adds: ‘Do I not know that, in the field of
the subject, there is no referent?’ To represent the self is to ‘constitute’ the
self (82), be it in images or in stories. Even if the chronological linearity or
the causality of the Bildungsroman are to be rejected, even if fragments with
no center are to structure the text, there is still a story of a self, a construction
of a subject, however ‘deconstructed, taken apart, shifted, without
anchorage’ (168) it may be. As Barthes puts it: ‘nothing is reported without
making it signify’ (151).
His self-consciousness about the act of representing in both writing and
photography undoes the mimetic assumptions of transparency that underpin
the realist project, while refusing as well the anti-representationalism of
modernist and late modernist abstraction and textuality. Roland Barthes by
Roland Barthes manages to de-naturalize both the ‘copying’ apparatus of
photography and the realist reflecting mirror of narrative, while still
acknowledging – and exploiting – their shared power of inscription and
construction. Its simultaneous use and abuse of both realist reference and
modernist self-reflexivity is typically postmodern, as is its deployment of
42 The Politics of Postmodernism
both photographic and narrative representation. Both forms have
traditionally been assumed to be transparent media which paradoxically
could master/capture/fix the real. Yet the modernist formalist reaction to this
transparent instrumentality revealed photography and fiction to be, in fact,
highly coded forms of representation. This is the history behind the
postmodern view of representation as a matter of construction, not
reflection. After modernism, one might well ask, does this still have to be
argued? I think the answer is yes, because realism and its attendant ideology
have found renewed vigor in popular fiction and film, just as the
transparency of visual representation is generally assumed in the ubiquitous
advertising images that surround us and in the snapshots we take.
This last point provides another reason for the linking of photography and
fiction in this study: both are unavoidably connected to mass-media
representations today and, even in their high-art manifestations, they tend to
acknowledge this inevitable (if compromising) implication. This is most
obvious in the appropriation of film and ad. images in postmodern
photography, but a similar process occurs in the use, for example, of
detective-story structures in ‘serious’ fiction like The Name of the Rose or
Hawksmoor. Lennard Davis has even suggested that the question of
narrative representation was already problematized in the earliest examples
of the novel as a genre:
After all, the novel, as the first wave in the sweep of mass media and the
entertainment industry, stands as an example of how large, controlled,
cultural forms came to be used by large numbers of people who wished or
were taught to have a different relation to reality than those who preceded
them. As the first powerful, broad, and hegemonic literary form, the novel
served to blur, in a way never before experienced, the distinction between
illusion and reality, between fact and fiction, between symbol and what is
represented.
(L. Davis 1987: 3)
Postmodern historiographic metafiction simply does all of this overtly,
asking us to question how we represent – how we construct – our view of
Postmodernist representation 43
reality and of our selves. Along with the photographic practices of Martha
Rosler, Hans Haacke, and Silvia Kolbowski, as we shall see, these novels ask
us to acknowledge that representation has a politics.